1985

1985

Haohan Food Factory Co., Ltd. was established, mainly producing cold cakes
1987

1987

Started mochi production
1990

1990

New product "Doll Jelly" is launched
1993

1993

Started production of coconut jelly
1994

1994

Technology transfer from Japan Wendantang, lamb soup is launched
1996

1996

Promotion of Happy Hour and Fortune Cake fillings
1998

1998

"Peach Jelly and Peach Tower" are launched
1999

1999

Promotion of President Triple Q Biscuit Filling
2000

2000

Launched the nationwide popular "Snowberry Girl Skin"
2001

2001

Developed fillings for Yuanyang Puff Pastry and Q Biscuit
2002

2002

Junshun Food Co., Ltd. was established
2003

2003

New products "Yogurt, Vitality Fruit, and Fruit Jelly" were launched.
2004

2004

Haohan Food Factory passed ISO 9001 certification
2005

2005

Participate in large-scale physical trade shows
2006

2006

Promote skewers and add fun ways to eat barbecue
2007

2007

Haohan Food Factory passed ISO 22000 certification and launched iced rice dumplings
2008

2008

The launch of the "roast without bursting" product has received widespread response from the barbecue industry
2009

2009

The launch of a series of Taiwan tourist attraction specialty products has been widely welcomed
2011

2011

Junshun Foods won the New Taipei City Innovation Technology Award
2012

2012

Yuewang Food Co., Ltd. was established
2013

2013

Technical exchange and guidance from Japan OKAKI
2014

2014

"Black Beauty Handmade Brown Sugar Mochi Gift Box" won the New Taipei City Top Ten Souvenir Award
2015

2015

"Yi Mi Te Creative Food Hall" opens for business
2016

2016

Chairman Wu Yongmao was awarded the 18th Chairman Leadership Model of the New Taipei City Pastry Association.
2017

2017

Passed the verification of "TAP agricultural product production and sales record"
2018

2018

Won the 107th Merchants' Day Special Selection - Taiwan Souvenir
2019

2019

Rice Chocolate Crisp-Promotion of Rice Grain Featured Products
2020

2020

Won the 109th Merchants' Day Special Selection - Taiwan Top 100 Souvenir Award
2021

2021

Won the 2021 Taiwan Top 100 Pastry and Souvenir Award
2022

2022

Won the 8th Top Ten Selected Good Award
2025

2025

Won the Michelin ITQI Taste Excellence Award in the food industry

Going through the difficult years, grasping the pulse of the market, and moving towards the road of sustainability


Since its establishment in the 1980s, Haohan has experienced industrial changes and market tests, grown steadily from the storm of the bubble economy, and demonstrated solid brand resilience. Along the way, we relied on the professional dedication of our employees and the long-term trust and support of our consumers, which became the driving force for our continuous innovation.


Facing the rapidly changing market and consumption trends, we are well aware that only through continuous R&D and innovation can we strengthen our brand competitiveness. Haohan takes R&D as the core and quality as the foundation, combines years of technical strength and market reputation, and continuously promotes product upgrades and marketing innovations, steadily moving towards sustainable development, making "Haohan" a high-quality food brand that shines in the international market.

Your peace of mind is our most important insistence